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7 технологични тенденции през 2021, за които трябва да знаете

7 tech trends in 2021 you need to know about

Technology is constantly evolving and will continue to do so in 2021. For retail, over 100 million consumers are predicted to use artificial and augmented reality as part of their shopping experience.

The entertainment industry in particular has been able to provide various platforms to broadcast events that were never thought to be possible only live; technology companies are growing as their use of artificial intelligence now takes on added importance due to increased usage; and most importantly, the medical field has been able to use AI and GPS systems to track outbreaks of COVID-19, helping people around the world better prepare for the coming spread.

Overall, future business technology predictions will bring great benefits to all parties involved, whether it's the work lives of employees, the consumer shopping experience, and the potentially collected tons of additional data to understand the market. It will be critical for companies to stay abreast of the latest trends, adopt them in the coming year, and use technology to execute successful business strategies.

Emerging Technology Trends 2021

With 2021 halving, future technology predictions continue to emerge. Following consumer behavior and habits, the digital age evolves with them. Businesses have relied on technology more and more over the years, and below is a list of the latest trends that are most likely to come to fruition in the coming years:

  1. AI

Companies in 2021 will incorporate artificial intelligence into their business plans more than ever before. This is true for most, if not all, industries; the overall business productivity rate is likely to increase as this technology is able to scan large amounts of data and take on repetitive tasks. Specifically, in the healthcare industry, AI will be able to collect more data about patients, infection rates, and make clearer predictions about future global diseases that may spread. Another example would be using AI to predict what customers need before they even think they need a particular product, thanks to predictive algorithms.

  1. Cyber ​​security

COVID-19 is one of the leading factors for the growth of this service, cyber security also continues to increase in 2021 as a huge number of employees are now using their personal computers to do their work from their homes. These computers are typically not set up with the same security systems that corporate computers have, leading to a 600% increase in attacks against cloud servers since the start of the pandemic. In response, many businesses will adapt to higher cybersecurity practices and work with experts in the field to help keep company data safe from theft.

  1. 5G network

The new 5G network is gradually being adopted by many companies, offering consumers the fastest service ever. This network can be used by various industries to create a faster purchasing and payment process for their customers. Mobile communications companies Apple and Samsung were among the first to release 5G mobile network-enabled devices to their customers, offering them the fastest form of communication to date.

  1. Virtual and augmented reality

In an effort to meet consumer needs, businesses are increasingly developing new virtual and augmented reality services to provide their customers with a "close and personalized experience." While virtual use will create a new environment for its users, augmented reality will upgrade the user experience. Both options will be used by companies to increase engagement between consumers and their brands.

  1. CDP (Customer Data Platforms)

Once AI can process massive amounts of data, customer data platforms will be created to help people collect and read valuable information while getting rid of unnecessary data. Every year, around $3 trillion is lost to inappropriate customer data, which means using a CDP has the ability to dramatically reduce that number and save companies from pointless spending.

  1. Work from home

Employees working from home are becoming a trend in 2021. Companies are coming up with new ways to successfully carry out processes, and developments in this direction are likely to reduce the size of rental buildings as well. Various platforms will be adopted for better communication between employees, monitoring objectives for managers and team organization structures. For businesses looking for ways to monitor their employees, organization and communication platforms are becoming increasingly important.

  1. Voice search optimization

Voice search tech devices like Alexa and Siri will increase in popularity in the coming year. Voice search optimization is one of the most convenient methods of getting information, and businesses have already started adding voice search keywords and phrases to their content to help rank for user searches.

AI transforming the digital experience looks set to be the recurring factor in technology trends in 2021. As the digital age continues, more businesses will need to adapt to these technologies to keep up with consumer desires and thus have a chance for returns of investments.

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