Duracell

Duracell is a brand of batteries and other electronic devices that was established in 1920. The founders of Duracell were Samuel Ruben and Philip Mallory, who were the inventors of alkaline batteries. In 1964, Duracell was bought by the consumables company Gillette, and in 2015, Gillette was acquired by Procter & Gamble.

Duracell is known for its alkaline batteries that are durable and reliable. The brand also offers other products such as portable chargers, lithium batteries, LED lighting and other electronic devices.

Duracell is also known for its rabbit symbol, which appears in the brand's advertisements. It symbolizes the durability and reliability of Duracell products.