| Marketing Description |
| Experience absolute picture quality with Sony's flagship professional 4K display with Sony XR processing. |
| Product Features |
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Supreme picture quality and brightness
Designed to perform flawlessly in demanding professional environments, super-size 98" BRAVIA BZ50L boasts cutting-edge technology and installation-friendly features. With 780 nit brightness, cinematic color, contrast and a huge viewing angle plus doubled memory to store more apps and content, it's the 4K HDR professional display that's bigger in every way.
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Spectacular high brightness, and more
Brighter is better. In busy retail showrooms or corporate lobbies, 98" BRAVIA shines with an extraordinary 780 nit screen brightness that can't be missed, even in light-flooded spaces. Full Array Local Dimming boosts peak brightness further still to an eye-popping 1500 nits.
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High refresh rate
98" BRAVIA sports a 4K 120 Hz panel, teamed with XR Motion Clarity and Motionflow XR to express fast paced on-screen movement with unprecedented smoothness, clarity and realism.
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Richer, more lifelife color
XR Triluminos Pro color technology expresses an even wider palette of exquisitely lifelike hues and tones, thanks to Sony's unique Cognitive Processor XR processor.
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Cognitive Processor XR
The world's first picture processor with cognitive intelligence understands how humans really see the world. 98" BRAVIA with Cognitive Processor XR opens up an unprecedented viewing experience that immerses you even more deeply in the scene.
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Professionally designed for flexible installation
Other so-called professional displays are little more than televisions with a few additional features thrown in as an afterthought. 98" BRAVIA is engineered from the ground up for quicker, easier, more flexible installation in retail and corporate environments.
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Robust usability
The BRAVIA FW-98BZ50L contains a host of useful functions for business, such as purpose driven applications and setting customization to make daily work more efficient.
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Get great pictures fast
Forget fiddling with display settings - focus on getting amazing results without fuss. One Step Setting offers presets tuned to your environment, including meeting room, vivid signage, natural signage and graphics. Just pick a preset: BRAVIA instantly configures picture mode, input, control settings and more.
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Large internal storage
The internal memory on some other displays is eaten up by the operating system, leaving little space for your own apps and content. 98" BRAVIA doubles internal storage from 16 GB to a generous 32 GB - giving loads more room on board to hold apps, photos, videos and digital signage.
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| General |
| Product Type |
LED-backlit LCD flat panel display |
| Energy Class |
Class E |
| Energy Class (HDR) |
Class G |
| Power Consumption Operational |
505 Watt |
| Power Consumption SDR (On mode) |
154 kWh/1000h |
| Power Consumption HDR (On mode) |
223 kWh/1000h |
| Diagonal Class |
98" |
| Commercial Use |
Yes - digital signage |
| Series |
BZ50L Series |
| Platform |
Android TV |
| Operating System |
Android TV |
| HDR Capable |
Yes |
| HDR Format |
HDR10, Dolby Vision |
| HDR Technology |
Hybrid Log-Gamma (HLG) |
| Video Processor |
Cognitive XR |
| TV Tuner |
No tuner |
| TV Tuner Presence |
No |
| Video Interface |
Composite, HDMI |
| HDMI Ports Qty |
4 ports |
| Modes |
Portrait mode, power saving mode, Pro Mode |
| Picture Enhancements |
XR 4K upscaling, XR Motion Clarity, XR Contrast Booster, 95% DCI-P3 colour gamut, Pro mode |
| Dimensions |
Without stand |
| Width |
219.9 cm |
| Depth |
8.5 cm |
| Height |
125.5 cm |
| Weight |
67.2 kg |
| Display |
| LCD Display Technology |
VA |
| Resolution |
3840 x 2160 |
| Display Format |
4K UHD (2160p) |
| Image Aspect Ratio |
16:9 |
| Frame Rate & Enhancement Technology |
Motionflow XR 120 technology |
| LCD Backlight Technology |
Direct LED - local dimming |
| Coating |
2% haze |
| Image Contrast Ratio |
5000:1 |
| Dynamic Contrast Ratio |
700000:1 |
| Brightness |
780 cd/m² |
| Viewing Angle |
178 degrees |
| Viewing Angle (Vertical) |
178 degrees |
| Response Time |
6.5 ms |
| Commercial Features |
Software Clock, IPTV, HTML5 support, Multicast ready, HDMI auto wake-up, BRAVIA Signage Free (BSF), -15/20° tilt |
| Operation Hours / Days |
24 / 7 |
| Features |
Dynamic Backlight Control, sleep timer, Chromecast built-in, Apple AirPlay support, XR Triluminos Pro Display |
| Stands & Mounts |
| Flat Panel Mount Interface |
600 x 400 mm |
| VESA Compatibility |
Yes |
| Video Features |
| Input Video Formats |
480p, 720p, 1080i, 1080p, 4K UHD (3840 x 2160), DCI 4K (4096 x 2160) |
| Media Player |
| Supported Video Formats |
MPEG-1, MPEG-2, MPEG-4, Motion-JPEG, Xvid, WMV, ASF, AVI, MKV, MOV, AVCHD, TS, AVC, 3GPP, PS, VC-1, HEVC, VP8, XAVCS, HDV |
| Supported Audio Formats |
MP3, WMA, WAV, AAC, FLAC (Free Lossless Audio Codec), LPCM, ASF |
| Supported Pictures Formats |
JPEG |
| USB Port |
Yes |
| USB Ports Qty |
2 |
| Configuration |
32 GB |
| Audio System |
| Speaker System |
2 speakers |
| Output Power / Total |
40 Watt |
| Speakers |
4 x speaker - 10 Watt |
| Network & Internet Multimedia |
| Connectivity |
Wi-Fi, LAN |
| LAN Protocol |
Ethernet |
| Connect & Share |
Wi-Fi Direct, IP Control |
| Application Store |
Google Play |
| Connections |
| Connector Type |
RS-232C 4 x HDMI - side Composite video/audio input - side Audio input - side 2 x USB - side LAN - side Digital audio output (optical) - side |
| Miscellaneous |
| Compliant Standards |
CEC, HDCP 2.3 |
| Power |
| Power Device |
Power supply |
| Power Consumption Stand by |
0.5 Watt |
| Features |
On/off timer |
| Dimensions & Weight (Shipping) |
| Width (Shipping) |
233 cm |
| Depth (Shipping) |
28.3 cm |
| Height (Shipping) |
139.4 cm |
| Weight (Shipping) |
91 kg |